Out of an interest in the relationship between psychology and business, I earned a degree in economics from the University of San Francisco. After working various jobs in marketing and service, I decided my combined skills would be well applied in the field of design. Recently armed with knowledge from General Assembly's user experience program and my own personal study, I examine a project comprehensively while focusing on users' needs and actions, and create a seamless digital experience for everyone.
I spend my free time volunteering with the education department at the Museum of Natural History in New York. Having grown up working in museums, I have a personal interest in the arts, especially as they factor into child development. I now have more than ten years of experience in this field.
I've developed the skills to be a stellar team player with patience, great communication, and dedication to keeping timelines, all while maintaining a pretty badass sense of humor. If that doesn't sound like someone you'd like to work with, I don't know what would.
This app was developed from concept to prototype with the goal of connecting New York families with free events and activities. Through numerous stages of development, this project can give you an insight into the thought process behind user-based designs.
Shown here are highlights of the methodology used during the development process. To view the full presentation and prototype, click here.
The redesign of this website was a personal project of mine after researching sites with good function but not-so-good design. Using interviews and surveys, I extracted the most used and important aspects of Craigslist to create CraigsSecondList. The goal was to establish a feeling of credibility and safety—the two things users said were lacking most—in the site.
I constructed a content inventory of and did user testing on this company’s site in order to review the usability of all elements of the site's design, discovering many obvious and easily fixable usability issues. The next step would be to redesign the layout and the sitemap to make it more functional as an e-commerce site.
Using analytics, I help create mockups of user profiles to add functionality to the current site. Using the existing architecture, I strategize a simpler layout and user flow to work around the site's usability problems. Currently I am doing guerrilla and heuristic tests based off of user feedback.
* This work is protected, but feel free to contact me to view the work and designs.